I may be a lot of things, but a professional web designer I am not.
Don’t get me wrong, I enjoy technology. In fact, I consider myself a technically savvy person. However, the stride between being comfortable and being professional is Shaq-sized.
So, like most dad bloggers starting out, I was faced with the dilemma of cost vs. ability. In other words, I could either shell out some coin to have a site designed for me or I could settle for a professionally designed theme and try to manipulate it myself.
Suffice it to say that spending $2,000 on a site design was out of the question. At least that’s what my wife told me.
No, the only reasonable choice was to host my own site and buy a theme that would be “tinker” friendly. Something that would be reasonably hard to break. A theme built by professionals, but with nice aesthetic controls so I could make it mine.
Drum Role Please!
After nearly going blind searching for just the right look, I happened to notice a reference for StudioPress themes on Copyblogger’s website. I figured that if a juggernaut blog like Copyblogger was referencing a product, I should probably check it out.
Interestingly enough, I had also been tasked with creating a church website during that same time. So, my search was two-fold: Find a theme that could offer me something simple that would focus on content…and also one that could function well as an interactive organizational site.
Enter the Prose and Church child themes built on the Genesis Framework. Needless to say, it didn’t take long before I was sold…and all this before I had even contemplated an affiliate relationship with StudioPress.
Here’s what hooked me:
- The turn-key controls allowed a novice to make an array of changes without having to write any code.
- The framework and themes are optimized and secure.
- One purchase of the Genesis Framework and a Child Theme means that you could use it on as many sites as you needed.
- All of the updates are unlimited and they are handled automatically.
- One price allows you unlimited technical support.
- Advanced SEO tools are built in so that changes in search optimization can be made easily.
Of all that goes in to owning a blog, the build and maintenance of the site doesn’t have to be complicated.
StudioPress made it very simple to build an attractive site that functions the way it should. And on the upside, the low cost of the site allowed me to scrap the impending sale of my kidney!
With a little patience, some willingness, and a small investment of time, your dad blog will be up and running with style and ease.
Trust me dads, your organs will thank you!